Life Insurance is one of the most widely available and used financial products being used by people.But before buying various types of life insurance such as variable,term life insurance not many people do a pros and cons analysis.This is quite sad since it is one of the biggest yearly expenses and is one of the most important security assets for our family in case of death or serious injury.Life Insurance has different meanings in different countries as well.In India Life Insurance is mostly looked upon as an investment product.Most people buy insurance as an investment product leading to the wide prevalence of hybrid insurance investment products like ULIPs ,Child Plans etc.It is easily found that these hybrid products are wasteful since it would be cheaper to buy separate investment and insurance products.The main reason for the misselling is the financial illiteracy and ignorance about the advantages and disadvantages of life insurance and its products.Life Insurance Companies also don't do a very good job in educating people about the right type of product as it is more profitable for them to sell the products which are disadvantageous to the customers.So we have a case where Life Insurance products advantages and disadvantages are not known and understood by most people around the world.